Dr. Shannon Yates joined the Meredith Avenging Angels in July of 2023 as the fourth Athletic Director in the college’s rich history. Yates will be a member of the College Programs Leadership Team, Meredith’s Administrative Council, and Incident Management Team, while also serving on the USA South AD Committee.
Yates previously served as Director of Intercollegiate Athletics & Deputy Title IX Director at Fayetteville Technical Community College. As a member of the President’s Executive Council, she worked with the Student Learning Center to increase student-athlete academic performance and graduation rates to an FTCC historic high, spearheaded multiple community outreach activities for student-athletes and worked to improve the overall student-athlete experience. She has served as the DEI representative for Region 10 of the NJCAA.
Prior to that, Dr. Yates was the Associate Director for Internal Affairs & SWA at Southeast Missouri State University where she was an integral part of the Athletic Director’s Senior Staff. Yates provided direct oversight of sports medicine, strength & conditioning, nutrition, human resources, facilities, and event management. She also served as sport administrator for the women’s soccer, gymnastics, and tennis programs.
Yates also spent time as Associate Athletic Director for Event Management at Valparaiso University. In addition to game operations, she served on various committees for strategic planning, student-athlete welfare, and athletic facilities management. She also served as the women’s soccer, women’s golf, and men’s golf sports administrator.
However, the majority of her career was just down the road at NC State University. While at NCSU, Yates served under athletic director Debbie Yow in various roles including Assistant Athletic Director of Operations. In this position, she directed game operations and budgeting for 21 athletic teams. Yates also served as Assistant Athletic Director of Varsity Sports Administration & Game Operations where she was the sport administrator for seven of NCSU’s women’s varsity teams. Amongst other roles at NCSU, Yates served as Director of Women’s Basketball Operations under head coach Kay Yow.
Dr. Yates has a broad-based experience in strategic planning, departmental leadership, fiscal management, facility enhancements, sports administration, human resources, gender equity, DEI, and student-athlete welfare. She has a passion for working with student-athletes to create an environment of success in the classroom, in competition, and the community. Yates will also serve the College as an assistant professor in the Department of Nutrition, Health, and Human Performance.
B.A. in Psychology, NC State University
Summa Cum Laude M.S. in Parks, Recreation, and Tourism Management, NC State University
Ed.D. in Higher Education Administration, NC State University
Fayetteville Technical Community College, Director of Intercollegiate Athletics/Title IX Deputy
Southeast Missouri State University, Associate Athletic Director Internal Affairs/SWA
Valparaiso University, Associate Athletic Director for Event Management
North Carolina State University, Assistant Athletic Director for Operations
North Carolina State University, Assistant Athletic Director Varsity Sports Administration & Game Operations