Business Administration / Marketing Minor
Marketing Minor – 21 hours
ACC-220:
Financial Accounting
(3 cr.)
or
ECO-101:
Principles of Microeconomics
(3 cr.)
BUS-361:
Consumer Behavior
(3 cr.)
BUS-360:
Principles of Marketing
(3 cr.)
BUS-303:
Management and Organizational Behavior
(3 cr.)
Related Electives
9 hours of electives chosen from the following:
BUS-306:
Leadership, Innovation and Social Responsibility
(3 cr.)
BUS-362:
Social Media Marketing
(3 cr.)
BUS-365:
Marketing Research
(3 cr.)
BUS-466:
Sales Management
(3 cr.)
BUS-467:
Advertising and Sales Promotion
(3 cr.)
HOS-320:
Introduction to Event Planning
(3 cr.)
Curriculum requirements and course descriptions are subject to changes with each catalogue.
Contact Information
Office of the School of Business
Harris 111
(919)760-8415
nkdicker@meredith.edu