Visual Identity Elements

Meredith Seal and Wordmark
Meredith's seal is the official "symbol" of the College and should be used formally on college-wide event programs, documents, diplomas, certificates and programs for official functions (convocations or commencement). The seal may be printed in the College color, Pantone 201 burgundy, or black, or it may "reverse out" to white onto any color. The seal may not be manipulated or changed in any way.

Download Image : (PMS 201 Burgundy on white)

Download Image : (Black on white)

Download Image : (white knocked out of any color)

The Meredith College wordmark is the official identifier for the College. It should be prominent on every project that represents the College and should always be reproduced from authorized art work, which is available in camera ready and electronic formats in the marketing and communications office. The wordmark should always be legible, and it must be in an area of isolation that is clear of other elements, either typographic or graphic. The wordmark may not be manipulated or changed in any way. As with the seal, the wordmark may be printed in the College color, Pantone 201 burgundy, (shown) or black, or it may "reverse out" to white onto any color. Use of departmental or other individualized logos is strongly discouraged and must always be approved by the Office of Marketing and Communications. Using the wordmark, the College has adopted definite consistent specifications for letterheads, envelopes, business cards, and other components of Meredith's official stationery program. For usage of other logos or identifiers related to programs at Meredith College (i.e., The Meredith Center for Women in the Arts), please contact our office.

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Typography
The College has adopted typographic standards for its communications. These type families were selected to support and enhance the College’s visual identity. For additional information regarding typographic design, please contact our office.

Stationery and Business Cards
Marketing and communications redesigned all College letterhead, business cards, and various other stationery with the new Meredith College wordmark in 1993. It is important that all faculty and staff of the College use this stationery and that it not be changed or manipulated in any way. It is printed by a local printer on a contractual basis, and low prices are available (keep in mind that business cards will be less expensive if several different cards are printed at the same time). Orders may be placed with the Copy Center.

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Various items of stationery available:

• letterhead
• business cards
• No. 10 business envelopes (with or without window)
• monarch letterhead and envelopes
• various sizes of catalogue envelopes
• note sheets with envelopes
• carbonless forms

any other requests can generally be accommodated--check with Central Printing

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Address and Web Address
The following information should be included on every publication: address (3800 Hillsborough Street, Raleigh, NC 27607-5298), web address (www.meredith.edu), "Raleigh, NC," if no street address is given, a contact telephone number or the main telephone number (919-760-8600). On official recruiting pieces, the following disclaimer is always used: Meredith College admits qualified women students without regard to race, creed, national or ethnic origin, age or disability.

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Indicia
The College's indicia number for bulk rate postage is 369. If the indicia is used, the name of the department must be included on the mail panel with the College's return address.

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Postal Regulations
We must design all mail pieces to conform to postal regulations. The Marketing staff maintains in-house files on postal regulatory information, and communicates frequently with the US Postal Service Business Center. Contact the office for information, or you may reach the USPS Mailpiece Design office at PO Box 9603, Raleigh, NC 27676-9603; phone: 919-420-5157; fax: 919-420-5363.

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Etc.
Contact us for in-stock items (760-8455)

• Meredith nametags--no charge for in-stock standard styles in limited quantities; there is a charge for laser printer compatible name tags.
• Campus maps, black-and-white and color versions in limited quantities.
• Camera ready and electronic art of the College seal and wordmark.
• Meredith promotional items are available for an additional charge.

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Design and Printing Turnaround Times
All work requested must be supplied on disk (Microsoft Word); the Marketing and Communications staff cannot begin a project until the disk is received. Due to workload, marketing and communications cannot accept RUSH projects. A production schedule will be set at the time of your request.

The Office of Marketing and Communications is committed to providing excellent and timely service to our clients. Therefore, during periods of peak workload, services are provided according to the following priorities: publications used in College-wide admission programs or recruitment of new students, general College information publications, and publications used off-campus for fundraising.

Please allow ample time for creating, proofing and printing of your project.

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