Department of History and Politics


School of Business

 

International Marketing Lecture Equals Employment 'Jumpstart' for Students

When global marketer Lea-Ann W. Berst (Sleddogg Marketing Management) walked into a Meredith College lecture hall in March, she saw a sea of faces eager to learn about living and working abroad. "As we talked, the numbers grew and the topic changed from global business to the U.S. economy and then to finding work in this economy," said Berst.

On Friday, April 9th, Berst and two other Raleigh business women, Jan Delory and Donna Hall, return to Meredith for a conversational presentation about networking and job prospecting. Meredith professor, Dr. Carolyn Nye, recognized the value in this discussion and asked Berst to return for a more conversational lecture with her students. Donna Hall (Management Consultant with Raleigh Consulting Group) is offering participants an online assessment. Students will bring their results to the April 9th lecture. Hall will explain how and why this type of assessment is important to the industry the students want to work in, to selecting a career, and to their job interviews. Jan Delory (Business Development Consultant with Sales Vantage Point) will tag-team with Berst to explain branding, delivery, interviewing, and follow-up tips used by entrepreneurs to grow and keep their customer base.

Ms. Berst, Ms. Hall and Ms. Delory are committed to helping students take a proactive approach to job hunting through self assessment and structured prospecting. Berst shared, "Whether these young ladies need a part time job now or full time employment after graduation, we want these students to be able to walk away with a wealth of prospecting information that will help them jumpstart their career."

About Lea-Ann W. Berst
Sleddogg Marketing Management
Specializing in strategic marketing for organizations with an international focus, Sleddogg Marketing Management helps companies to grow organically (from within) and expand into new markets. As the lead global strategist, Lea-Ann is a marketing professional with extensive experience in planning and executing integrated regional and global marketing strategy and campaigns. Learn more by visiting www.sleddogg.com.

About Donna Hall
Raleigh Consulting Group (RCG)
RCG helps their clients build high-performance organizations with strategic planning, organization design, leadership development, executive coaching, team development and training. For 30 years now, RCG has been helping people manage change, work better together, and achieve great results. Learn more by visiting www.RaleighConsulting.com.

About Jan Delory
Sales Vantage Point
Jan has had a successful career in Sales and Sales Management; maintaining personal quotas of over 4.8 million dollars and winning various awards from major technology companies such as Cisco, 3 Com and Compaq. Working for these types of leading companies has set the stage for her to build out the best practices for sales effectiveness that Jan implements with her clients today, ranging from Fortune 500 companies such as; Time Warner Telecom, Sprint Nextel and Nationwide Insurance to many small and mid-sized businesses. Learn more by visiting www.SalesVantagePoint.com.

 

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